Hybrid Events: Meeting Your Audience Where They Are

Even as live events return, hybrid events are remaining strong players in the events industry. Why? Because hybrid events allow your attendees a choice... to attend in person or to attend virtually. What exactly is a hybrid event? It's an event that has both a...

Project Runway: Business Lessons You Shouldn’t Miss from the Finale

The season 19 finale of Project Runway had the usual excitement and anticipation as the four finalists waited to hear who would be named the winner. For the finale, the four designers were sent home with $10,000 each and six months to put together their 10-look...

Hindsight is 20/20… Especially in 2020!

They say that "Hindsight is 20/20"... and that saying is more applicable as we end 2020 than any other year.  As you look back on this year, what do you see? How do you plan for 2021? I share my perspective in this short video (3 min). Let me know your thoughts in the...
Watch my latest video bloopers

Watch my latest video bloopers

Yes - I am putting this out for public enjoyment. Time to laugh with (at) me as we go through my latest video bloopers. After filming 24 live videos and 20 screenshares for my latest product launch (Funnel Building Mastery), I started losing my ability to speak simple...

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9 years of Lessons in Being an Entrepreneur

9 years of Lessons in Being an Entrepreneur

This is an exciting week here, as I am celebrating my 9 year anniversary of starting this company and being an entrepreneur!  In today's world, being in business for 9 years makes your business established and old... as many entrepreneurs don't get past year 2 or 3.  ...

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An Easy Way to Use Quizzes in Your Business

An Easy Way to Use Quizzes in Your Business

Do you use quizzes as part of your Marketing?  If not, you should! Quizzes provide a quick and easy way to learn more about your prospects and their needs.  They allow you to also customize your messaging based on their answers. And... quizzes are addictive!  Think...

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Using Infusionsoft’s New Mobile Responsive Landing Pages

Last week at ICON17, Infusionsoft announced and released the New Mobile Responsive Landing Pages! I cannot wait for you to try them out. The new landing pages are mobile responsive, drag and drop and the templates are beautiful! They have a number of templates already...

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Focusing on YOUR Business

If you follow me on social media, you will know that last week, one of my clients flew to Phoenix to spend two days working with me on her business and her new coaching programs. Lakeshia is a personal development coach who is launching her new product, Life School...

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Infusionsoft Releases New Email Builder!

Infusionsoft Releases New Email Builder!

Yesterday, Infusionsoft released the New Beta Email Builder!  I cannot wait for you to try it out. I obtained pre-release access back in November and absolutely LOVE the new builder.  There are templates, a drag and drop interface, and (wait for it!).... it is MOBILE...

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Do you really own your domain name?

Do you really own your domain name?

Ok – this may sound like a rant, but I am writing this because it is important for you to read it…

Does this scenario sound familiar? You are launching a new business or new product and have your assistant purchase the perfect domain name for you. Or maybe you have your spouse buy it, or you business partner. No big deal, right?

Wrong! Depending on how the account was set up, you may have no legal access to your own domain name.

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Marketing Strategy for Exhibitors and Event Producers

© 2022 ElectraLime Marketing®, LLC All rights reserved.

DISCLAIMER: These results are not typical. You may experience different results depending on the effort you put in, your experience, your background, your personality and your current business level. Our average client who implements our strategies generally increases the number of leads and sales they receive from exhibiting at an event.

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