Hybrid Events: Meeting Your Audience Where They Are

Even as live events return, hybrid events are remaining strong players in the events industry. Why? Because hybrid events allow your attendees a choice... to attend in person or to attend virtually. What exactly is a hybrid event? It's an event that has both a...

Project Runway: Business Lessons You Shouldn’t Miss from the Finale

The season 19 finale of Project Runway had the usual excitement and anticipation as the four finalists waited to hear who would be named the winner. For the finale, the four designers were sent home with $10,000 each and six months to put together their 10-look...

Hindsight is 20/20… Especially in 2020!

They say that "Hindsight is 20/20"... and that saying is more applicable as we end 2020 than any other year.  As you look back on this year, what do you see? How do you plan for 2021? I share my perspective in this short video (3 min). Let me know your thoughts in the...

How to Customize Your Search Results in Infusionsoft

This morning I was on a  Kickstart call with a new Infusionsoft client and he was sharing his frustration on what fields appear in the Contact search results.  What most people don't realize is that the search results appearance is easily customizable! Watch the video...

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The smallest change can have the biggest impact

The smallest change can have the biggest impact

It’s confession time! Does it ever amaze you how we can implement things for our clients but still have huge holes in our own business? I had a huge one – and it was wreaking havoc in my time management.

My clients rely on my to implement systems in their business. These systems usually revolve around marketing automation, but business system processes are always involved as well. The irony is I had one area of my business where I had not implemented a system and it was truly affecting my business!

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Another Infusionsoft Implementation Accelerator in the Books!

Another Infusionsoft Implementation Accelerator in the Books!

Imagine… coming to Chandler, Arizona and spending 3 days focusing ONLY on what needs to be done for your business. You get access to a project manager who is there just for you… to help strategize and implement your campaigns and marketing. You also get access to the BEST creative services team ever, including:

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Keeping Your Website Safe from Malware

Keeping Your Website Safe from Malware

Apparently, my website has had a large red target painted on it for the last two months! About 2 months ago my site was hacked (entry point unknown) and malware was placed on my site. This last weekend my site was attacked by the SoakSoak malware attack. You can only imagine how my heart dropped when I received an email from Google telling me that not only did my site have malware on it, but that I had also been blacklisted by Google!

So what can you do to keep your website safe? There are no guarantees but here are some key elements…

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5 Years… and Counting

5 Years… and Counting

It's time to celebrate!  5 years ago today, this company was launched!  In a world where 80% of small businesses fail in the first 18 months, I am very blessed to be celebrating our 5 year anniversary. What have I learned over the last five years?  A LOT!!! Running...

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Mastering the World of Virtual Clients and Virtual Sales

Mastering the World of Virtual Clients and Virtual Sales

Last week, I had the pleasure of being interviewed by Deanna Potter on Women Leading the Way Radio: Sassy Sales & Business Development. During the podcast, I shared my experience, techniques, and philosophy on how I have mastered the world of virtual client care...

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7 Ways to Automate Your Business

7 Ways to Automate Your Business

If you feel overwhelmed by the multitude of tasks that need to be done on a daily basis in your business, you need to start automating those items.  Automation doesn't mean a robotic, cold approach to business, but rather a thought out, strategic plan that increases...

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Why you really DO need to reset your passwords

Why you really DO need to reset your passwords

You have probably seen references to the internet bug Heartbleed all over the news and the web.  This bug affects the framework that many websites you to privately send and receive data. Personally, I have been receiving emails for 2 days now from various companies...

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What You Can Do With Infusionsoft Mobile (#escapethedesk)

What You Can Do With Infusionsoft Mobile (#escapethedesk)

I was super excited this morning with the release of Infusionsoft Mobile and wanted to walk you through a few of it's highlights. Infusionsoft Mobile is available for both Android and iPhones and can be found in the respective stores. Once you have installed the app...

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Marketing Strategy for Exhibitors and Event Producers

© 2022 ElectraLime Marketing®, LLC All rights reserved.

DISCLAIMER: These results are not typical. You may experience different results depending on the effort you put in, your experience, your background, your personality and your current business level. Our average client who implements our strategies generally increases the number of leads and sales they receive from exhibiting at an event.

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