LIVE from the Northwest Event Show with Sessionboard!

LIVE from the Northwest Event Show! Join this fun interview with Lisa Schulteis, Founder of ElectraLime Marketing and Brian Tustin of Sessionboard.Full Transcript Lisa Schulteis (00:00): Hey everybody, it's Lisa Schulteis again, still on the floor here at Northwest...

LIVE from the Northwest Event Show with GetRegistered!

LIVE from the Northwest Event Show! Join Lisa Schulteis, Founder of ElectraLime Marketing and Jon Summersfield of GetRegistered as they discuss the challenges of Event Registration.Full Transcript Lisa Schulteis (00:00): All right, everybody. So excited to be here....

LIVE from the Northwest Event Show with Nick Borelli

LIVE from the Northwest Event Show! Join Lisa Schulteis, Founder of ElectraLime Marketing and Nick Borelli from Zenus as they discuss Event Marketing!Full Transcript Lisa Schulteis (00:00): Hey everybody, it's Lisa Schulteis here with ElectraLime Marketing and we are...

Hybrid Events: Meeting Your Audience Where They Are

Even as live events return, hybrid events are remaining strong players in the events industry. Why? Because hybrid events allow your attendees a choice... to attend in person or to attend virtually. What exactly is a hybrid event? It's an event that has both a...

How to turn your Live Event into a Virtual Event

Whether you are hosting a workshop, large conference or internal employee sales meetings, you can convert those into virtual events. There are five main types of virtual events that you can utilize to convert your live in-person event: Webinars Online Workshops...

How to be an Effective Leader for Remote Employees

Whether you have been working with remote teams for a while, or are new to the concept, there are three specific things you can do to be an effective leader.  Transcript (00:01)If you're a leader of workers who work from home or work remotely, there are some key...

COVID-19 and the Events Industry

It would be an understatement to say the last month has been "interesting" in the events industry... or any industry for that matter. Coronavirus - or COVID19 - has created havoc across the world in many industries... including the events industry. Over the past...

[Podcast] How to Successfully Market Your Business at Events

I love talking about Exhibitor Marketing and was honored to be a guest on Victoria Caldwell's podcast recently. Listen in as we discuss why exhibiting at events should be part of your marketing strategy.    Why you should use events as part of your marketing plan...

Event Marketing vs. Event Management – Which do you need?

Every event is made up of a variety of parts that fit together like a puzzle. Successful events have all of those puzzle pieces working together at the right time and place. Marketing is one of those puzzle pieces that is an essential part of every successful event....

Welcome to the Events Category: Your Guide to Business Event Mastery

The Impact of Events in Today’s Business Landscape

In our rapidly evolving business world, events have become a cornerstone for success. They are more than mere gatherings; they are vibrant platforms for showcasing products, exchanging innovative ideas, fostering meaningful relationships, and opening doors to new opportunities. Our ‘Events’ category is a treasure trove of insights aimed at guiding you through the myriad aspects of event management, ensuring that each event you host or attend becomes a stepping stone towards achieving your business goals.

Why Events Matter in Business

  1. Networking Opportunities: Events serve as a hub for professionals to connect, share insights, and build lasting relationships.
  2. Brand Visibility: They provide a unique opportunity for businesses to enhance their brand presence in front of a targeted audience.
  3. Knowledge Sharing: Conferences and seminars are excellent avenues for learning about industry trends, new strategies, and innovative technologies.
  4. Customer Engagement: Events allow businesses to engage directly with their customer base, gaining valuable feedback and fostering loyalty.

Crafting Successful Events: What to Expect in This Category

  1. Event Planning Essentials: Delve into the A-Z of event planning. Learn how to define your event objectives, choose the right type of event for your goals, pick the perfect venue, and manage logistics seamlessly. Discover the importance of a well-thought-out plan, from budgeting to contingency planning.
  2. Engagement and Networking: Uncover the secrets to making your events more engaging. From interactive sessions to creative networking formats, we offer tips and tricks to ensure your attendees are actively involved and leave with valuable connections.
  3. Leveraging Technology: The digital age has transformed the event landscape. Explore the latest technologies – virtual reality, augmented reality, mobile apps, online registration systems – that can elevate the experience and efficiency of your events.
  4. Marketing Your Event: Learn effective strategies to promote your event. We cover everything from social media marketing, email campaigns, to partnerships and sponsorships, ensuring your event attracts the right audience.
  5. Sustainability in Events: Understand the growing importance of eco-friendly events. We share insights on how to make your events sustainable, reducing environmental impact while enhancing attendee experience.

Success Stories and Case Studies

Be inspired by real-life success stories and case studies from various industries. Understand what makes an event stand out, the challenges faced, and how they were overcome. These stories provide practical lessons and innovative ideas that you can apply to your own events.

For Every Level of Expertise

Whether you are new to the world of event management or a seasoned professional looking for advanced strategies, our content caters to all levels of expertise. We believe in sharing comprehensive, accessible, and actionable advice that can be applied across different types of events.

Interactive and Supportive Community

We encourage you to engage with us and other readers. Share your experiences, ask questions, and be part of a community that values the power and potential of business events. Your insights and discussions enrich our content and help others in their event management journey.

Stay Informed and Inspired

Events are a constantly evolving field, with new trends and innovations emerging regularly. Stay informed and inspired by regularly visiting our ‘Events’ category. Here, you’ll find the latest insights, tips, and trends in the world of business events.

Conclusion: Making Your Events Count

Your journey in the world of business events is a continuous learning process, and we are here to guide and support you every step of the way. From planning to execution, marketing to post-event analysis, our ‘Events’ category is your go-to resource for making each of your events a resounding success. Let’s embark on this exciting journey together!

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